Huawei: IDEOS U8150 Commands 45% of Kenyan Smartphone Market
Huawei has today announced that the IDEOS U8150 is the fastest selling smartphone in the table. The phone which was launched in kenya through a partnership with Safaricom in Januari now controls 45% of the Kenyan smartphone consumer market. More than 60,000 units of the IDEOS have been sold and Safaricom and Huawei are impressed. The sales in February were 73% better than the January sales in Kenya. The research on Kenyan smartphone market was done by GFK Retail and Technology, one of the leading independent market research tracking sales data in technical consumer goods.
The phone is available in black, yellow, blue and purple and runs on Android 2.2 OS. The IDEOS U8150 has been going at Ksh 8,500 , a discount of Ksh 6,500 on the Original price of Ksh 15,000. The phone is sold bundled together with Ksh 1,000 worth of airtime and 600MB data. The apps for the IDEOS can be run off the SD card. The performance of the IDEOS in the market has so impressed that the Chinese company is planning to launch a varied array of Smartphones and Tablets in the Kenyan market.
At the IDEOS event today, we say the Huawei IDEOS X3, X5 and S7 Slim Tablets. Safaricom’s head of Retail Sales, Morris Maina intimated that there have been complaints of the high price of the IDEOS S7 Tablet and they will make sure that they see how to adjust it to the market needs. We also asked the Huawei management if they plan to work with the local developers to make applications optimised for the handsets and they revealed that within one month, they will be launching such an initiative.
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