RIM to Setup BlackBerry Apps Development Centre in Cairo
BlackBerry which is facing an onslaught in its quest to have an impact with the smartphone mass market usage, is looking at Africa and Middle East for future growths. Though it registered a 45% sales in US sales and marginal loss globally, the Canadian based mobile solutions company registered a 140% growth in Middle East.
According to the article, RIM’s manager for North Africa, Ben Quirin, said “the company had taken greater interest in Egypt in the wake of the 2011 uprising, noting the central role played by information technology in organising protests and spreading news.”
RIM has 47million subscribers in Saudi Arabia with national penetration of 173% according to Arab news.
RIM has recently started selling handsets in Finland which is Nokia’s home country, as it loses to Apple’s iPhone in Canada.