#BonokoFollowers: How Many of Your Followers are Bonoko?
Last week it was revealed that tens of thousands of Twitter users have bought followers. The services exchanging followers for cash give their clients nothing but bots. So when you buy “followers”, you are probably buying just fake fans. Which might not help you in any meaningful way except inflate the number of your followers making you look credible.
Fake followers go for as little as $9 for 1000 followers. Apart from the fake followers, many of us have Twitter followers whose accounts are dormant. They have not logged in for a very long time and so they do not add value to us. They are categorised as “inactive”. So we are going to use this Status People app to check on who among the top 10 tweeps in Kenya have the most fake followers.
And mine are at 5% fake, 38% inactive and 57% very active. These figures match with influence scores measured on Klout and KredLy. I was consulting for a senior CEO in a company. She was looking for engagement on social media. She thought that the higher the number of followers, the higher the influence. This is not always the case.
Take the example of DiaperKids who are always very influential among KOTs but they don’t have so many followers.
Check on Nairobi’s top tweeps here.